07 Aug 2017 08:38:37
My take on Coutinho to Barca.

It is simply business. Football is bug business and our owners are business people.

We bought a player, with potential, for a fee of £8.5 m and could sell him for over 10x that amount.

The club has to maintain it's ability to operate financially. We could sell Couts and buy 2/ 3 other players and go again.

The way some post on here, we would keep Couts, buy more to go around him and compete for the title.

Nice idea. Remember H&G?

We have to balance our need to compete for the title with the realisation we are a business.

If Couts wants to go, thank you for your efforts, good luck and we look forward to your replacement.

If he does want to go, and it's a good business case, no-one should be hammering our owners.

1.) 07 Aug 2017
07 Aug 2017 08:46:58
If you were talking about Ernst and Young or Morgan Stanley, you'd resonate with a lot more people. But we aren't, we are a football club whose sole purpose is to provide entertainment for a fanbase and a temporary escape from the everyday difficulties of life.
You are absolutely 100% wrong with that kind of mentality, Liverpool FC is a football club, not a corporation.

2.) 07 Aug 2017
07 Aug 2017 08:48:32
I would agree with most of that except for the h&g bit, they leveraged the club to buy players, we have money now to spend on players without doing what they did.

3.) 07 Aug 2017
07 Aug 2017 08:49:21
Business involves planning and preparation Agger Do.

If we sell our best player with two weeks to, do we have a business plan to replace him?

What happens if we don't make the CL next this season and believe me, when you look at how City, United and Chelsea have strengthened this window, it's hookng to a tough task.

Where's the business plan when we don't have the revenue of the CL?

I accept, and have stated so on here, that we will eventually lose PC to Barcelona - but not this season with two weeks to find a replacement.

Sorry, that makes no business sense to me, it will just show how week we are - just look at the other clubs satanising firm with their players. Keita form instance?

4.) 07 Aug 2017
07 Aug 2017 08:55:47
Whilst I see what you are saying, It doesn't alter the fact that selling our best player one week before the season starts AND failing to strengthen our central defense a week before we start a season were we are looking to push on from last seasons 4th place finish can be seen as anything other than a disaster.

5.) 07 Aug 2017
07 Aug 2017 09:02:31
You say you look forward to his replacement. WHO could replace him. I for one am really disappointed with our transfer dealings this summer. I was really hopeful that we would significantly strengthen our squad this season, and I know there is still weeks to go before the window ends, but I genuinely believed that we would have got our targets before now. If Couts goes, who realistically can we get that doesn't make us weaker.

6.) 07 Aug 2017
07 Aug 2017 09:16:58
Business involves planning as rightly stated by Nicky, this is poor planning and will result in panic buying and over paying for mediocre players. That's bad business.

7.) 07 Aug 2017
07 Aug 2017 09:34:49
I remember Ian ayres getting a lot of stick on this site . I think it was Ed1 who said we need real football people running the operations behind the scene as we still continue to make a pigs ear of all sorts of things not just transfers. Until this is changed it seems we carry on making the same mistakes.

8.) 07 Aug 2017
07 Aug 2017 09:37:54
Business is also about adapting to situations as they change and taking advantage of situations that arise so give off with the 'plan ' argument.

9.) 07 Aug 2017
07 Aug 2017 09:52:40
I'm intrigued to hear what advantages there are to selling your best player two weeks before the window closes?

10.) 07 Aug 2017
07 Aug 2017 10:38:02
To all those ..........

{Ed002's Note - You need to stop sending this post in - most of it is completely untrue and it is nothing to do with Liverpool.}